Paid Search Magic/Looker Studio Reporting Buildout
Buy now

  • $1,500

Looker Studio Reporting Buildout


Get custom client-facing (and internal!) reporting that builds confidence, drives action &  improves performance.
Buy now

Reporting's not your thing? That's okay. It's ours.

We're Amy and James Hebdon. 
Founders of Paid Search Magic. Builders of data visualizations.

We've got a lot to say about data visualization

Check out our articles about data visualization & reporting published on:

We'll make your reporting actionable & epic

Over the last 20 years, we've borrowed the best ideas from journalism, psychology, information design, conversion copywriting and storytelling to create reports that matter to your audience, promote emotional buy-in and drive meaningful change.

Using Looker Studio, we'll build professional, multi-page reports that streamline performance data, automatically update and drive fresh insights each month.

Multiple data sources? Multiple clients? No problem.

You aren't limited to just one platform, channel or engine.

We'll connect all your data sources so you can report on everything from a single document. As long as your source can connect to Looker Studio or Google Sheets, we can include it in your report. 

  • Advertising

  • SEO 

  • Web Analytics

  • Email

  • Social Media

Popular connectors are Supermetrics, Power My Analytics, Metricool, and Funnel.


Our custom reporting process

  1. Intake survey. We'll ask you about your objectives, your client requirements, KPIs, data sources and report cadence. 
  2.  Kickoff & roadmapping call. Together, we'll identify priority visualizations, content, comparisons and data tables. We'll plan out a 5 page custom, client-facing report template. (We'll also ask for details like brand colors and logos.)
  3. We connect your data to GDS or Google Sheets. To do this, we'll need access to your connectors (unless you already have an existing, connected report you'd like us to build from). If multiple sources are used, we'll blend or  build data staging tables before connecting.
  4. We build the first draft of your report. Once the data is connected, we get to work building out your visualizations and customizing your report. At this stage, it's common to find that the actual story of the data is better told through charts and comparisons we hadn't initially discussed. We'll revise as needed, and check in with you along the way to create the best possible version.
  5. Report delivery & review call. We'll send access to your report, and have one final check-in call over zoom to make sure the report meets your specifications and client requirements.
  6. Final report &  video delivery. We'll send you the link to your completed report, along with instructions for how to share it with your clients. You'll get a video that details each section to make sure you fully understand and can explain to clients. We'll also explain when updates might be necessary, and how to make them.

FAQs

What are the ongoing / monthly costs for this reporting?

Our report creation is a one-time fee (NOT a subscription!) Google Data Studio is also free (surprising, given the value and power of the platform).

You are responsible for the costs of any 3rd party connectors. 

What if I need more than a 5 page report?

Once we deliver the report, you control it. You can add more pages at any time that will perfectly match the theme of your template.